Jessica gee instagram3/11/2024 ![]() “JUST BECAUSE THERE IS A NUMBER AFTER MY SCREEN NAME DOES NOT MAKE ME ANY DIFFERENT THAN ANYONE ELSE,” she exclaimed. The caption begins, “I’m not an ‘influencer.’” I was curious about this very specific soapbox she pulled out in this economy, so I read aka Stephanie, wrote that she is “NOT an influencer” because she’s “just a mom.” On Wednesday, mom blogger wrote a long, self-assured caption about how she is NOT an influencer. And if they really have an altruistic itch to give, perhaps drop some money in people’s Cash Apps then. Perhaps, this year, the Bucket List Family can put a pause on their travel giveaway. There are relatively safe ways to travel, but of all influencers, travel influencers should be more mindful about the precedent that they’re setting by committing to their brand. This is not to say that traveling should be entirely discouraged. It seems like there is an attempt by influencers like Jessica and Garrett to adjust to the changing reality, but to ethically commit to that adjustment is to forgo the brand and the business altogether for some time. Big travel accounts need to maintain their brand by continuing to travel, but we can no longer live that norm, at least responsibly. I think this shows me that we’re still facing a similar dilemma in the travel influencer economy. I reached out to Jessica and Garrett to ask if they’re at all aware of these complexities during a pandemic. (The reason is a deadly novel virus that still has no vaccine. While it’s nice for them to consider that people are missing their families, and for them to offer free trips to reunite loved ones, there is a major reason why people are hesitant to travel that is not related to finances. It made me wonder if they and other travel influencers are attuned to these realities we commoners are facing every day. And, in a lot of cases, perhaps not traveling to see your elderly loved ones is the best decision you can make right now.Īcknowledgment of that was glaringly missing in the Bucket List Family’s latest post. We’d all love to see our families and friends during the holidays, but we have to responsibly assess our risks. With the CDC updating its mandates and recommendations, and as countries are assessing their coronavirus case numbers and opening and closing their borders, traveling is tenuous, to say the least. Most of their adoring fans reacted enthusiastically - I mean, hey, sounds so wholesome and wonderful, right? But, as some others in the comments have already pointed out, our new realities are complicated. “Instead of gifting trips to Bucket List destinations around the world, we surprise people who have been away from their families with flights and everything necessary to travel home for the holidays!! ❤️□□ Thoughts?” Jessica wrote in the Instagram caption. In a post tagging a luxury staycation house in Alaska, the Bucket List Family said they want to continue their annual tradition, by instead gifting people free trips home to see their families. But their giveaway has changed - and raised more questions. I interviewed a lawyer at the time who delineated key details and timelines that weren’t matching up, and were the reasons why she and others called it “shady.”Īnyway, this year, the family’s not embroiled in the same kind of controversy. Essentially, the giveaway had already ended and the Gee family continued to advertise it on their socials. ![]() Last year, their stunt got dicey when people accused them of hiding details about how to enter the giveaway. The family has become both famous and infamous for their annual grandiose giveaway spree where they ask people to follow their account in order to enter a raffle for free international trips. This is why, seven months later, I was struck by the latest Instagram from the Bucket List Family announcing that they’re doing things differently this year.kind of. I’ve been generally curious about how travel influencers have been adjusting, or not, to ~the new normal~. I know it’s hard to sympathize with people privileged enough to travel for a living, but it sounded like their lives and incomes changed overnight. Many of them told me big sponsorship deals fell through, an itinerary of trips were canceled, and some were stuck in remote locations. In March, as the world began to quite literally shut down because of the virus, I wrote about the immediate and profound impact that had on travel influencers. ![]() If there’s any glamorous industry that’s taken a hit due to COVID, it’s the travel industry. As much as the concept and lifestyle bewilder me, 2.5 million fans closely follow parents Garrett and Jessica Gee as they tote their young kids around the world for their wanderlusty business. The Bucket List Family is one of the most popular family travel accounts on Instagram.
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